Corporate Exhibition Videography for Dapustor at FMS 2025, Santa Clara Convention Center
- Saboor Bidar
- Aug 21
- 3 min read
Updated: Oct 28
Introduction
The Future of Memory and Storage (FMS) is one of the world’s leading exhibitions for flash memory, storage, and networking solutions. In August 2025, DapuStor Corporation, a pioneer in enterprise solid-state storage products, returned to the Santa Clara Convention Center to present its latest innovations.
This wasn’t our first collaboration — in 2024, Bidar Video produced two high-impact product presentation videos and an engaging recap video for Dapustor at the same event. Impressed with our quality and efficiency, they invited us back in 2025 to create a sizzle video that showcased their booth, products, team, and audience engagement at FMS.
📍 Target Audience for This Case Study: Businesses participating in trade shows, corporate exhibitions, and technology expos who need professional video production to maximize their booth investment.
Client Background
Dapustor Corporation develops advanced enterprise SSD solutions for AI computing, data centers, and cloud storage. Their objective for FMS 2025 was to:
Present their latest SSD memory cards optimized for AI applications
Engage visitors and media with live demonstrations
Feature their team on camera, delivering short statements and product introductions
Create a polished recap video for post-event marketing and future promotion
Our Approach
Trade show floors are fast-paced, crowded, and time-sensitive — so preparation is key. Our production plan for Dapustor included:
Cinematic Booth Coverage: Capturing the booth’s design, lighting, and brand presence from multiple angles.
On-Camera Team Statements: Recording brief, engaging messages from Dapustor representatives to highlight product benefits and company vision.
Product & Detail B-Roll: Filming close-ups of their SSD memory cards for AI, along with other new products, using cinematic lighting and macro lenses.
Event Atmosphere: Shooting detail shots of booth activities, staff-visitor interactions, facial expressions, live demos, giveaways, and spontaneous moments that reflect the event’s energy.
Production Details for Exhibition Videography
To capture high-quality footage while remaining unobtrusive in a busy booth environment, we worked with a compact, agile setup:
Equipment: Sony FX6 & FX3 with cinema lenses, gimbal stabilization, macro lenses, and wireless audio kits.
Shooting Style: Dynamic blend of cinematic B-roll, macro product shots, stabilized walkthroughs, and natural candid moments.
Post-Production: Fast-turnaround edit featuring branded graphics, smooth transitions, music that matched the booth’s energy, and seamless integration of both interviews and B-roll.
The Final Sizzle Video
Behind the Scenes
Results & Client Feedback
Deliverables: 1 high-energy sizzle video combining B-roll, on-camera team statements, product macro shots, and live engagement footage, plus a curated BTS photo set.
Client Reaction: Dapustor praised our ability to capture the technical value of their products while also conveying the energy and excitement of the booth.
Impact: The video was shared on LinkedIn, included in industry email campaigns, and used internally to showcase event ROI — extending their booth’s reach long after the show ended.
Why This Matters for Trade Show Exhibitors
A professional booth video is more than just documentation:
Extends Reach: Share your brand experience with audiences worldwide.
Boosts Credibility: Well-shot interviews and product demos enhance brand authority.
Supports Sales: A compelling recap video is a powerful follow-up tool for leads and partners.
Are you looking for an expert event videographer for your next Exhibition in the San Francisco Bay Area?
If your business is exhibiting at a trade show, conference, or corporate expo in the San Francisco Bay Area, we can capture your booth, products, and team with cinematic precision. From Santa Clara Convention Center to Moscone Center and beyond, Bidar Video delivers professional exhibition videography that works long after the event ends.
📞 Contact us today: www.BidarVideo.com
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